A Riverside County man, who spent his Christmas Eve eating mozzarella sticks from the Mickey D’s in Rancho Mirage, is now suing McDonald’s – as he believes the cheese in the sticks is not “real.”
“He would not have purchased the Sticks if he had known they were misbranded and adulterated,” according to the complaint by Chris Howe, which was reported on by Buzzfeed:
Howe accuses the company of false and deceptive advertising that misled cheese-lovers into believing these sticks in fact contained “real” cheese. He points to two advertisements by the company that allege the sticks are “100% real cheese.”
Howe accuses the company of false and deceptive advertising that misled cheese-lovers into believing these sticks in fact contained “real” cheese. He points to two advertisements by the company that allege the sticks are “100% real cheese.”
Any “reasonable interpretation” of the advertisements would lead consumers “to believe that the Sticks contained mozzarella cheese that comports with their understanding of what mozzarella is, and that conforms to relevant federal and state law,” Howe argues.
McDonald’s denies Howe’s charge. “Our mozzarella cheese sticks are made with 100% low moisture part skim mozzarella cheese,” McDonald’s spokesperson Lisa McComb told BuzzFeed News in a statement. “We intend to defend ourselves vigorously against these allegations.”
But Howe is not having that! He went so far as to include this diagram as part of the lawsuit showing how and where Ronald McDonald and Company are putting the filler:
Howe is asking the court for monetary relief for the “displaced cheese that would be required to fill the Sticks.”
They cost him $1.27.
