The city of Palm Springs might be getting a giant Marilyn Monroe statue back in downtown thanks to a sponsorship agreement with RumChata…yes, Rumchata. This got me thinking: why not get everything in the Coachella Valley sponsored!
Here are some ideas:
Palm Springs City Hall: Raid
Sure, the place is known for a different kind of raid, but still good branding
El Paseo: Ambien
Both will leave you pretty sleepy…especially after 8 pm
Palm Springs Walk of Stars: Google
When you need to look up a lot of names you have never heard of before: Google
Indian Wells: Donald Trump
Both like the idea of walls to keep people out
Highway 111: Grandma’s Molasses
Self explanatory
Every Local Casino: Nicorette
Because nothing will make you hate smoking more than the smell of a local casino
Palm Springs Aerial Tramway: Desert Pot Springs
Both places aim to get you pretty high
What are your sponsorship ideas? Let’s discuss on Facebook: