
Alt 101.5 debuted on the airwaves of the Palm Springs radio market last week. The station plays a mix of alternative music including Foo Fighters, Green Day, Portugal the Man, Muse, and more.
The station is part of Marker Broadcasting, according to Radio Insight. The company purchased a 10 watt channel from the Educational Media Foundation in October and upgraded the signal to 250 watts.
https://www.facebook.com/alt1015fm/photos/rpp.566443460359759/566714046999367/?type=3&theater
This marks the first time alt rock has been played on Coachella Valley since M99.5 switched to classic rock ten years ago.
Update: the radio station has brought on a familiar voice on weekday afternoons.