For some, the Coachella Music and Arts Festival is not about the music, the food, or even the actual event – rather for a select few, it just means it’s time for their annual trip to the Palm Springs Area to hang out a a party for a few minutes in order to take home loads of free shit. This used to be a thing that happened but really wasn’t promoted, but not anymore!
In order to capitalize on #BrandChella, one party has even gone so far as to send out a press release to get the word out about their $30,000 swag bags:
Luxury Experience & Co will present an interactive gifting lounge celebrating all things festival vibe on April 12th at the elite and sought-after 2009 West Elm House, just featured in Modernism Week. Luxury Experience & Co Music and Arts Festival Gifting Lounge is where celebrities and influencers will experience an unparalleled level of pampering while gearing up for the desert’s top festival weekend.
The Influencers lucky enough to be invited to the LE&Co event will be pampered by Bloomingdale’s, gifted a five-star vacation to Turks and Caicos from Sail Rock Resorts, drink Bubbly with Tap Trailer, keep hydrated with Voss Water, and be gifted by over twenty five brands including ECO Daisy, High Beauty, Kind Body, Le Pain Quotidien, Sad Water, Luxendary, Martinelli’s, Morning Recovery, My Saint My Hero Jewelry, Native, OLO CBD, Rose Rockers Headphones, Salt and Soul Apparel, Sanuk Shoes, Som Sleep, Swimline, Yogaland, Trestique, W Hotel Scottsdale, Waffleye, YaYa & Co., YogaWorks, Coopers Hawk, PLUS Products, Universal Yacht Services, and more.
A trip to Turks and Caicos is fine, but they also get free Voss Water too! What a great time to be a celeb or influencer!
With the desert being a destination for music fans from across the globe, the lounge will offer an elevated destination for top talent coming out for the festivities, and guests will be walking away with gift bags totaling more than $30k.
30 grand in stuff just for going to a party? Not a bad day, imo.
As for me, well, I’m usually just happy if the beer at the party is something better than Coors Light.
